What are Business Brokerage Services verses M&A Advisory Services?
Business brokerage and M&A advisory serve distinct roles in facilitating business transactions, primarily differing in deal size, complexity, and client needs. Business brokerage typically focuses on smaller, privately held businesses, guiding owners through sales processes involving individual buyers or small investor groups.
In contrast, M&A advisory handles larger, more complex transactions, including strategic mergers, acquisitions, and divestitures, often involving corporate buyers, private equity firms, and intricate financial structures.
Our company successfully provides both M&A services and business brokerage by leveraging deep market expertise, a tailored approach, and a broad network of buyers and investors. Whether guiding small business owners through seamless exits or structuring high-value M&A transactions, we deliver comprehensive solutions that maximize value and align with our client’s strategic goals.
Why Use A Business Broker to Sell A Business?
There are plenty of benefits to selling your business through a broker.
Finding Buyers While Protecting Confidentiality
Quality brokers, like Woodstone Associates, find buyer candidates while keeping the sale confidential.
They know how to identify serious potential buyers who have enough financial resources to make sure they don’t waste the owners time.
Owners Can Focus On Running The Business
Many businesses rely on the owner for critical functions, like administrative tasks, operations, or high-level strategy.
Letting a broker handle the selling of the business frees up the owners time to handle running the business to keep the selling price of the company high and the owner stress free.
Experience Selling Businesses
Brokers know how to sell businesses and don’t shy away from giving sellers accurate expectations, such as time to sell or an accurate selling price for the business.
They also know how to identify strengths and weaknesses in a business to present companies in the best light possible.
Business Broker Responsibilities
Business brokers take on transactions that require significant experience, time, effort. Here are just a few things a business broker will handle:
- Determine the price of the business
- Perform buyer outreach, screen, and qualify buyer inquiries
- Manage buyer/seller meetings
- Assist in evaluating buyer proposals, negotiations, and structuring a potential transaction
This is just a small amount of items a business broker will manage when selling a business.

Need A Business Broker?
Woodstone Associates has an experienced team of brokers prepared to develop solutions based on your business goals.
Contact us today to get started for your FREE business valuation ebook and to see how we can help!